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July 28, 2017

It is getting close to the date when you will start the PhD program. In most business schools, this will involve some initial prep-courses, like a math tutorial. You will most likely also have the Dean or the PhD Program Director do a presentation for you about the pro...

December 1, 2015

Every year, the American Marketing Association creates a nice report that lists the Marketing PhD students that have finished their

programs and where they will be spending years and years as professors or researchers. This is called the Who Went Where report and...

June 12, 2015

The interview at the Marketing PhD job market is an essential step in the transition from Marketing PhD to Marketing Professor. Here are the top 4 tips:


Tip 1 - Introduction: Starting with a strong introduction will keep the audiences engaged for a longer time, and wil...

October 26, 2014


Even though this blog is focused on the transition from PhD to Professor - mainly the last years of a PhD in Marketing and first years of a Marketing professor - I decided that it might be useful to put out there some deadlines for applying to a PhD program. After all...

April 24, 2014

I was invited by Kishor Vaidya, Associate Professor at the University of Canberra, to write an article about why should people want to learn marketing, to be published in a book called Marketing for the Curious: Why Study Marketing. Here it is an excerpt about availabl...

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December 1, 2015

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Starting a PhD Program? Wait, what is a PhD Program?